Snapchat Geofilters introduced to campus


Jenna Sadhu

Alisa Su (10) poses in a selfie with the new Harker Geotags that were released last month.

by Jenna Sadhu , Reporter

Upper school student Alisa Su created two Geofilters on Snapchat that can only be accessed on the Saratoga campus.

According to Snapchat, Geofilters appear in thousands of places around the world. Geofilters are designs that indicate the area someone is in when they take a “Snap.” Swipe right or left on the screen to add colored filters, the current time, weather, speed overlays or Geofilters to pictures and videos.

Alisa Su (10), designer of both geotag filters, submitted her designs and received approval for her creations.

“It’s a fairly simple process” Alisa said. “I created different designs using the app Illustrator on my laptop. First, you need to create your own artwork that has no copyrighted logos or anything. Then you submit it on the Snapchat site and you need to answer a few simple questions. It took about a month for mine to get approved.”

Alisa created two unique geofilters for Snapchat that show up only on the Harker campus.
Alisa Su
Alisa created two unique geofilters for Snapchat that show up only on the Harker campus.

Snapchat states that Geofilter creators need to meet specific guidelines: the design cannot contain logos or unoriginal artwork, it needs to be visually appealing, and it cannot have photographs or hashtags.

“The rules that Snapchat enforced for Geofilters are pretty easy to meet” Alisa said. “I really like designing and creating little logos like this, so it was easy for my filter to get approved. Some people have to keep resubmitting in order to get a confirmation. I got lucky because both my filters were accepted the first time around.”

Students around campus have been using Alisa’s Geofilters on campus by swiping left or right after taking a photograph or video on Snapchat. Some send personal Snapchats with the filter to specific people, or post on their Snap Stories, which are visible to one’s friends for 24 hours.

“My friends from other schools are jealous of the Harker filters” Mitchell Kole (10) said. “Most other schools’ filters aren’t as creative as ours. They’re usually just the school’s name in a common font. Ours are cool.”

Alisa plans to submit more Geofilters in the near future for students to enjoy.

This piece was originally published in the pages of The Winged Post on May 4, 2016.